AI Insights · Timothy · April 2022
Top 5 Drawing & Coloring Apps on iOS in Brazil - Q1 2022
Explore the performance of the top 5 drawing and coloring apps on iOS in Brazil during the first quarter of 2022, with insights on downloads, revenue, and active users.
In the first quarter of 2022, the top 5 drawing and coloring apps on iOS in Brazil showcased varied performance metrics in terms of downloads, revenue, and active users. Here’s a detailed look at how these apps fared:
Color by Number：Coloring Games from Wildlife Studios experienced a gradual decline in weekly revenue, starting from approximately $4.1K at the end of December 2021 and reaching around $3.4K by the end of March 2022. Weekly downloads also showed a downward trend initially, from about 8.1K to 2.1K by mid-February, before rebounding to around 3.2K in the last week of March. The app's weekly active users dropped from 27K to about 12K mid-quarter, later stabilizing around 14K.
Colorfy: Coloring Book Games, another offering from Wildlife Studios, saw a consistent weekly revenue, peaking at $2.8K in early January and dipping slightly to $2.1K by late March. Weekly downloads for Colorfy also remained stable, starting at 3.5K and ending at around 2.8K. Active users increased from 10.2K in late December to approximately 8.3K by the end of March.
Kids Drawing Games 6 year olds by Bini Bambini Academy maintained a steady weekly revenue, ranging between $1.1K to $1.3K throughout the quarter. Weekly downloads saw some fluctuation, starting at 2.6K and ending at 1.2K. Active users for the app remained relatively stable, ranging from 4.1K to about 3K over the quarter.
Coloring Book for Me from Easy Tiger Apps, LLC. had weekly revenue peaking at $1.5K in early January and fluctuating around $1.1K to $1.2K for the rest of the quarter. Downloads started at 2.6K, dipping to approximately 1K mid-quarter, and ending at about 1.3K. Active users dropped from 4K at the end of December to around 1.9K by the end of January, eventually stabilizing around 2.2K by the end of March.
Disney Coloring World by StoryToys Limited saw a significant increase in weekly revenue, peaking at $1.3K in early January and ending the quarter around $730. Weekly downloads started at 2.8K and saw a decline to around 949 by the end of March. Active users also fluctuated, starting at 3.1K and ending at about 1.8K.
The data is sourced from Sensor Tower, where more detailed insights can be found. This performance snapshot highlights the dynamic trends in the drawing and coloring app category on iOS in Brazil during Q1 2022.
